Today is a big day for Apple Inc. Today is the day they release their iPhone XS series. This series features three new phones: iPhone XS, iPhone XS Max, and iPhone XR. Along with the new iPhone's there is also the release of the new Apple Watch Series 4. There are plenty of people lined up outside of apple stores around the world to try and be the first one with the new phone. Many of those who are not lined up, have scheduled pre-orders weeks ago and should be receiving their new phones soon. I am an Apple Inc. consumer and have had an iPhone over the past 7 years. Unlike those who have pre-orders or wait overnight in lines I try to get the version that came the previous year. Whenever new phones are released the previous versions all have substantially lower prices.
Apple Inc. is very well known for taking away certain features on a phone and then selling it back separately to the consumers. For example, Apple Inc. took away the headphone jack on the iPhone products and sold adapter pieces for earphones separately. When speaking on who runs the media Apple Inc. should be one of the names mentioned. Regardless of how Apple Inc. were to change its products they know that consumers will still line up to purchase an iPhone, iPad, iMac, etc.
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